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Faith, Fashion, and Fame: The Visionary Behind the Fallon Aurielle Brand

Evelyn Marie by Evelyn Marie
February 16, 2026
in Culture, Entertainment, Fashion
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Faith, Fashion, and Fame: The Visionary Behind the Fallon Aurielle Brand
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In this two-part feature we will detail the career and knowledge of fashion designer Fallon Aurielle. Known for her bold looks and screen shattering confidence, she has been a force being some of your favorite looks for years.

From the streets of Detroit to the bright lights of Hollywood, Michigan native Fallon Aurielle has proven that styling isn’t just a career—it’s in her blood. A true prodigy of the industry, she attained the title of wardrobe and fashion stylist at just 16 years old, becoming the youngest employee at the nationally renowned high-end boutique, The Broadway. It was there that she sharpened the skills that made her a sought-after name for local celebrities and athletes before the age of 20. Driven by a hunger for growth, Fallon moved to Los Angeles at 23 to study Fashion and Marketing at Hollywood Design College. However, her natural talent soon outpaced the classroom; she famously left school after landing major roles styling legendary comedians Katt Williams and Leslie Jones. “These two clients were the foundation on which I built my own fashion styling company,” Fallon notes, marking the beginning of a prolific freelance career that has since seen her collaborate with icons like Serena Williams, Khloe Kardashian, and NBA All-Star Richard “RIP” Hamilton.

We recently sat down with Fallon for an exclusive one on one interview to get her perspective on the current fashion industry and her personal journey.

You started your journey at the legendary boutique The Broadway at just 16 years old. How did being the youngest person in such a high-end, high-pressure environment shape the “no-nonsense” work ethic you carry today as a CEO?

Fallon – That’s a really great question. I used to be scared to dress men, and it’s so funny because 80% of my clientele is male. The manager there, named Dennis, became my mentor. He taught me how to think about styling men the way I would dress myself. He said a man’s tie is like the accessories a woman would add to her outfit. If I were going to wear a red dress, what shoes would I add? He said, now do the same matching for a man. He would have me pull looks together for every client and show me how to dress the mannequins, be punctual, and always appear confident. He also taught me that it was okay not to know everything—but to learn how to get the answers. With his advice, I’ve always been one of the top salespeople, if not the lead, in my field. I’ve carried that advice with me to this day.

As the CEO and Designer of your own brand, Fallon Aurielle, what was the specific “void” in the fashion world you felt only your original designs could fill?

Fallon – The clients who gravitate toward me have a certain je ne sais quoi. They live by my motto: “Be looked over, not overlooked.”

You famously left Hollywood Design College after landing major gigs with Katt Williams and Leslie Jones. In an industry that often emphasizes formal credentials, how did you find the confidence to trust your hands-on experience over a traditional degree? 

Fallon – I know this may come off as cocky, but when it comes to certain careers, I really question whether a college degree is necessary these days. I was making more money than some of the professors who were teaching me how to land jobs like the ones I already had while I was in school. At some point, I had to take a leap of faith and bet on myself—and it worked.

Your client list is incredibly diverse—from the athletic dominance of Serena Williams to the comedic brilliance of Katt Williams. How do you pivot your creative lens when dressing an elite athlete versus a high-energy performer? 

Fallon – I pivot by really paying attention to my clients’ lifestyles and placing myself in their shoes. I think about what works for their lifestyle, body shape, complexion, personal style, and where they want to elevate their look. So many details and so much thought go into styling and design. That’s why it saddens me when I hear certain lyrics in music shading what we do. This is art, and it should be respected as such. It’s more than just pulling clothing off the racks or throwing pieces together because they’ll sell. It’s science, beauty, swag, technology, and culture. The list goes on.

Website – https://fallonaurielle.com

Instagram – https://www.instagram.com/FallonAurielle

Subscribe to the hottest new podcast on YouTube. The Connected Podcast by The Chrd Magazine.

Tags: FallonFashion DesignerKardashianNBA
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