The intersection of country grit and hip-hop rhythm has found its newest, most resonant anthem. justbrandon (Brandon Gabriel Jones), the Southern Indiana-raised artist and creative director, has released his latest single, “Bury Me On A Backroad,” via Gravel Road.
This isn’t just another genre-blending track; it’s a heavy-hitting collaboration featuring critically acclaimed artist and Beyoncé collaborator Willie Jones. The result is a poignant reflection on mortality and memory that is already capturing the hearts of fans across the country.
At the heart of “Bury Me On A Backroad” is an emotive and anthemic chorus. Written and produced by justbrandon himself, the song tackles the universal, painful experience of loss. Rather than dwelling solely on the darkness, the track aims to “lighten” the burden, offering a sense of peace through the imagery of a quiet backroad—a place of comfort for many who grew up away from the city lights.
The collaboration with Willie Jones adds a massive layer of prestige to the project. Jones, who boasts hundreds of millions of streams and is fresh off his appearance on Beyoncé’s groundbreaking COWBOY CARTER, brings his signature vocal power to the track, perfectly complementing justbrandon’s vivid storytelling.
The Rise of justbrandon
Brandon Gabriel Jones is far more than a musician; he is a multidisciplinary creative director whose influence spans video production, branding, and A&R. This “all-encompassing” approach is evident in the cinematic tone of his visuals and the cohesive identity of his releases. He started making music in elementary school in Southern Indiana. His viral hit “Busch Light Papi” introduced him as a major voice in independent music, prized for his authenticity and “real-life” perspective. From contributing music for social media stars in 2015 to building a grassroots following with his brothers, Brandon has stayed committed to creative independence.
Following the success of his viral hits, his signing with Gravel Road has allowed him to expand his catalog while remaining grounded in honesty and lived experience.
The SUNO Remix Contest: A Global Phenomenon
To celebrate the release, justbrandon partnered with SUNO for a massive remix contest. The response was staggering, generating over 4,000 submissions from producers and fans around the world.
This level of engagement speaks to the song’s wide appeal. For those looking to hear the best of the best, the five winning remixes have been included on the new EP, offering a diverse array of takes on the original’s hauntingly beautiful melody.
“Brandon Gabriel has proven to be a gifted lyricist… establishing him as one of the most distinct rising voices of his generation.”
With “Bury Me On A Backroad,” justbrandon continues to bridge the gap between community, mentorship, and high-level production. It is a song that honors the past while firmly positioning him as a leader in the future of the independent music scene.
“Bury Me On A Backroad” is available now on all major streaming platforms.
Find justbrandon:
https://ohthatsjustbrandon.com https://www.instagram.com/ohthats just brandon https://www.tiktok.com/@ohthatsjustbrandon Find Willie Jones: https://www.instagram.com/williejones https://www.tiktok.com/@williejones https://x.com/WillieJones
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